Ryde Style sees product design as a valuable business tool to differentiate, innovate and grow. We take care of the entire design process, from the first idea or sketch to the model for final production. Of course you can also employ us for smaller projects, where we take care of part of the design process.
We mainly design
cycling and sports related products
Bicycle frames and parts, clothing, helmets and bags; Ryde Style designs it.
Our design approach
To create successful products, Ryde Style works in 3 phases:
- 1. Research/analysis
A clear assignment description is essential for a smoothly running project and a successful product. Together with our customer, we draw up the assignment description and a “program of requirements”.
After the assignment description, the target group research and the atmosphere collages, we start brainstorming and generating ideas. This is often accomplished with quick hand sketches, small test models (to demonstrate feasibility) and CAD/Illustrator underlays.
- 2. Concept design
The ideas are assessed by Ryde Style and the customer. Potential concepts are developed in more detail, taking into account all influencing factors.
We regularly hold (Skype) meetings and have contact by email and telephone, with which we involve the customer in the design strategy and concept design process.
- 3. Realization
This final phase is focused on final production and is largely focused on defining every aspect of the product. Ryde Style will generate 3D CAD drawings. Engineering and prototypes (SLA, SLS) will be done in collaboration with companies specialized in this.
From sketch on paper to award winner
WINNER BIKE OF THE YEAR BEST VALUE
Showcase Product Design
The process of two products highlighted
Backcounty Backpack
Backpack for snowboarders who carry a carver
- Design a user-friendly backpack for backcountry snowboarders.
- The backpack must have an external... snowcarver can transport.
- The backpack should also look good without the snowcarver.
- Robust and durable materials must be used.
- The backpack offers good support but is flexible.
MTB Stem
Stem design for enduro mountain bikes
- Design a modern stem, suitable for Enduro MTBs.
- The stem should have an “angular” style.
- The design must be stiff and lightweight.
- Manufacturing technique: Forging + CNC.
- Material: Aluminum.
